Improve existing client websites.

What search engines and models read first. Most of it is fixed in the HTML that is served, without anyone changing how the client publishes; the rest is checked and reported.

Deployed at the edgeTitle tags and meta descriptions

Write unique titles and descriptions for the subject each page covers. Add them where they are missing.

Deployed at the edgeImage alt text

Give meaningful images descriptive alt text that explains their subject.

Measured or reportedCore Web Vitals

Loading (LCP), interactivity (INP) and visual stability (CLS), measured from real Chrome visitors and reported per page.

Deployed at the edgePreload, lazy loading and modern image formats

Preload hints and critical CSS for the first screen, lazy loading below the fold, and picture markup for AVIF or WebP — applied where the client’s host can serve them.

Measured or reportedMobile friendliness

Google reads the mobile version first. PageSpeed audits check and report mobile problems; the viewport setting is corrected where the page already carries one.

Deployed at the edgeSitemap.xml and robots.txt

The map and the rulebook the engines get: where the pages are, and where not to look.

Deployed at the edgeCanonical tags

Says which page is the original, so variants of the same page are not read as duplicate content.

Deployed at the edgeSchema.org / structured data

The language machines speak. Price, availability and ratings are marked up only when the page actually shows them.

Deployed at the edgeBreadcrumb markup

The breadcrumb trail is marked up, so the engine can show the path to the page instead of just the URL.

Deployed at the edgeHeading structure and H1

One main heading per page and logical subheadings. You control visible rewrites per site.

Deployed at the edgeRedirects

The 301 and 302 redirects you create are live at the edge immediately, and a server that redirects to its own internal address is sent back to the client’s domain.

Deployed at the edgeRobots directives

What gets indexed and what does not, with a filter so only valid instructions go out. Clearing a stray noindex goes through a safety review first.

Deployed at the edgeLanguage attribute

Every page declares its correct language, validated, and matching the version actually served.

Measured or reportedHTTPS

The certificate for the connected site is issued and renewed automatically, and an expiring certificate on the client’s own server is flagged before it takes the site down.

Measured or reportedHreflang checks

Eight checks find missing return links, invalid language codes and broken targets between language versions. The launch offering includes writing hreflang tags at the edge.

Deployed at the edgeIndexNow

Search engines that support IndexNow are told the moment a page changes, instead of waiting for the next crawl.

Deployed at the edgeOpen Graph and X/Twitter cards

How the page reads when shared on Facebook, LinkedIn and X: title, description and card type — added where missing. An existing share image is kept; an image address that might not exist is never invented.

Deployed at the edgeSecurity headers

Modern security headers are added to every response served, without touching the client’s server setup.

Deployed at the edgeHome-screen and app icons

Touch icon, tile color and theme color, so the site looks right when someone saves it to their phone.

Deployed at the edgeSEO plugin markup set aside

Rank Math, Yoast, All in One SEO and Squirrly are detected and their competing schema is replaced by one merged graph, so machines do not get two different answers.

Measured or reportedSchema coverage report

Which valuable schema types the site still lacks, page by page — out of 31 types the engine can write.

Measured or reportedURL hygiene

Double slashes, uppercase letters and overlong paths are flagged before they become an indexing problem.

Measured or reportedBroken links and resources

Internal links, outbound links, scripts, stylesheets and images are tested for errors and reported, so you decide what gets redirected.

Deployed at the edge410 for retired pages

Mark a page permanently gone, so search engines and AI crawlers drop it — instead of redirecting it forever.

Deployed at the edgeOrganization identity

Legal name, logo and official profile links marked up and tied to the Wikidata identifier, so machines can verify who the client actually is.

Which queries the client can actually win, and which page should answer each of them. Measured and reported; the findings feed the rewrites.

Measured or reportedKeyword research

No guessing. Search data shows which words customers use, including misspellings and local variants.

Measured or reportedPrimary keyword per page

One clear lead term per page, which the title and heading rewrites are written around.

Measured or reportedSemantic coverage

Related terms that make the topic unambiguous — write about Apple, and iPhone and iOS help the engine know which Apple.

Measured or reportedLong tail and question queries

Fewer searches per phrase, but visitors who know what they want.

Measured or reportedKeyword mapping to pages

Every keyword gets its own home, so five pages do not fight over the same term.

Measured or reportedGap analysis against competitors

The client site laid over a competitor’s to see where content is missing.

Measured or reportedCompetitor analysis

Which terms do they rank for that the client lacks? The holes in their strategy become the client’s work list.

Measured or reportedInternal anchor text

Link text tells the engine what the target page is about. “Read about running shoes” beats “click here”.

Measured or reportedOngoing SERP monitoring

The result page changes — map packs, videos, images, AI answers. The features are tracked, so you see when the picture changes.

Measured or reportedMovement report

Which terms bring the most traffic, and which are on the way up. The cold facts.

How the pages connect, and how the models understand what belongs to what.

Measured or reportedInternal link opportunities

Pages that should link to each other, found by meaning and reported. The related-links box can add them to the page once visible rewrites are on.

Deployed at the edgeFAQ and HowTo markup where it fits

Questions, answers and steps marked up only where the page actually contains them.

Measured or reportedDuplicate control

Pages that are too alike are found and reported; a canonical can mark the one that counts.

Deployed at the edgeCanonical for variants

The same product in several colors or sizes points to one original.

ControlAlerts on breakage

The smoke detector: if traffic drops or an important page disappears, you hear about it.

ControlNavigation is never touched

Visible rewrites deliberately skip everything in the menu, footer and sidebar.

Deployed at the edgeDecorative images are left alone

Purely decorative images are recognized and skipped — no description is written or forced.

Deployed at the edgeRight-to-left languages

Correct text direction for Arabic, Hebrew and similar languages, also in text the engine inserts.

Deployed at the edgeMap box from coordinates

Map boxes for physical addresses are built safely from coordinates instead of pasted third-party code.

The signals that tie the client’s name to a place and a field — and to other sources that mention them.

Deployed at the edgeStructured NAP

Name, address and phone marked up the same way on every page, so the engine is never in doubt about who the client is.

Deployed at the edgeKnowledge Graph link

The client’s Wikidata identifier tied to the pages, so the engine connects the site to the entity it already knows.

Measured or reportedLink analysis

Who links to the client? Weak links are surfaced and new opportunities found.

Measured or reportedDirectory presence

Whether the client is listed in the leading local directories in its market — the listings that confirm the business is real.

Reporting against GA4 and Search Console, and on who the models cite — with the numbers that actually moved.

Measured or reportedMonthly report

The report sums up what was changed and what moved, per client — white-label, ready to forward.

Measured or reportedGA4 and Search Console

Measured against the client’s own accounts, not invented numbers. Everything reported can be checked.

Measured or reportedCitations in AI answers

Scheduled prompts are sent to the live engines with web search, in the client’s market, and the answer is read: who is cited.

Measured or reportedWhich AI crawlers visited

Read straight from the request at the edge, not from a tracking script — a crawler runs none.

Measured or reportedImpressions, clicks and keywords

How often the client shows up, how often someone clicks, and on which queries.

Measured or reportedMovement per page

Every page is followed on its own, so you see which ones lift and which ones stand still.

Measured or reportedWhat changed, and what worked

The report separates changes that were made from changes that actually moved a number.

The engine works on its own; control stays with you the whole way, in real time.

ControlFull log of every change

Every change listed with its time, the page it applied to and what was changed.

ControlSee what is live, any time

The panel shows the current state at all times — not yesterday’s report.

ControlWithdraw a change with one click

Disagree? Withdraw it yourself. The previous state is served again on the next request.

ControlAdjust a change yourself

Want to keep the change but phrase it differently? Edit it in the panel.

ControlSwitch to review when you want

Want to look before anything goes live? Set the client to Review everything, and every change waits for your approval.

ControlNo plugin in the CMS

The source code in the publishing system is never modified. Everything is delivered in the HTML response at the edge.

ControlNo visible widget for visitors

The work happens in the markup the engines read. The design visitors see stays exactly as the client wants it.